Reality TV lives on. It just seems to get bigger.

Come July, Star World launches an international search for a lead singer for the rock group INXS. The winner gets to take over Michael Hutchence, the late lead singer.

Surrounding the series are activities such as global SMS voting, regional contests, advertising campaigns and joint promotions to boost show ratings and advertising mileage.



Come June 20th, CNN Broadband launches on CNN.com International.

It is a free service, offering high quality video for broadband users.

The service will include updated stories on categories such as World, World Business, Technology, World Sport. Every hour, there will be a 3 min newscast.

Advertising opportunities include 3 ad positions (Lead-in, Lead-out and Banner) on each video page owned by a single sponsor.



Asian Journey returns as a special double issue on August 15/22, on sale for 2 weeks.

This special edition of TIME is amongst the best selling issues each year. The content includes new places and fresh perspectives on life in Asia.

Surrounding this release are advertising opportunies in VIP mailings, POS promotion and events.

 


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Photos credited to media owners